Fortune has a post on the “market cap” problem for Steve Ballmer. During the period from Jan 7th 2000 to Aug 23rd 2013 here is the change in market capitalization of the top technology companies.

1. Apple – 1836.30%

2. Amazon – 222.22%

3. Google – 703.44%

4. IBM – 70.7%

Those are the winners. Now for the ones that lost in market cap.

1. Cisco – (54.13%)

2. Intel – (46%)

3. ORCL (70.21%) and

Microsoft itself is (40.46%).

That only tells you half the story.

Lets look at revenues:

1. Apple – 1861.3% increase

2. Amazon – 12118% increase

3. Google – 55389% increase

4. IBM – 18.2% increase

5. Cisco – 143.3% increase

6. Intel – 58.1% increase

7. Oracle – 266.4% increase

8. Microsoft – 222.9% increase

Here is the table.

	Profit Growth % 2000 – 2013	2000 Revenue	20013 Revenue	Revenue Growth %	Stock price %
Apple	3046%	7.98 B	156.51 B	1861.3	1836.30%
Google	736000%	19 m	55.39 B	55389.0	703.44%
Amazon	2948%	573.89 m	61.09 B	12118.0	222.22%
IBM	46%	88.4 B	104.5 B	18.2	70.70%
Microsoft	(45%)	22.9	73.73 B	221.9	-40.46%
Intel	284%	33.73 B	53.34 B	58.1	-46%
Cisco	73%	18.93 B	46.06 B	143.3	-54.14%
Oracle	(4%)	10.13 B	37.12 B	266.4	-70.21%

What’s the story? The revenue increase for Apple has been excellently rewarded, Google and Amazon have also been well rewarded but they have done better and been rewarded less. No clue on why IBM stock has done well despite the lower growth in revenues compared to everyone else.