LinkedIn Stories – first thoughts #stories

LinkedIn rolled out a new mobile feature to a limited number of users in certain countries called LinkedIn Stories.

If you are familiar with TikTok, Instagram , Facebook or Snapchat stories feature, it is fairly similar with a few differences.

There are very few “filters” for your story. You can make it look better, but the options are limited.

Second, they are ephemeral. I cannot confirm if LinkedIn is “saving” the stories someplace, but they are “gone” after 24 hours.

Third, they are very limited engagement options for users. Every comment comes to your LinkedIn inbox. So, no threaded conversations.

I have been using it for a week. I update daily with ONE stock tip or ETF that I am watching daily.

I like it so far. Each day I have been getting between 100 to 200 views.

Facebook stories has about 300 million users apparently, Instagram stories has 500 million daily active users (DAU), Snapchat stories has about 200 Million DAU, and TikTok has about 500 million.

Since LinkedIn has 400 Million users, the DAU is more limited and because stories has been rolled out to a very few number of people the feature is in its early stages.